The Christian Health Association of Ghana (CHAG) organized its 48th Annual Conference in Kumasi, the capital of the Ashanti Region with the theme of the conference being: ”Financial Sustainability of CHAG at all Levels: How do we do things differently?”. The three-day conference was attended by 400 people mostly management members of healthcare facilities. PharmAccess Group participated at the conference presenting on healthcare delivery chains and how these can be made better to ensure sustainability. As the second largest provider of health services and training in Ghana, the Christian Health Association of Ghana (CHAG) is made up of 25 Christian denominations with an aggregate of 290 health facilities located in predominantly rural and urban-poor areas in Ghana. The CHAG health facilities also attends to about 25% of total annual patient visits in Ghana.
One of the ways of ensuring financial sustainability in Ghana’s healthcare ecosystem is through strategic partnerships with institutions such as CHAG and also through innovative programs such as the loan program of the Medical Credit Fund, and the internationally recognized quality standards of SafeCare that were presented at the conference as part of the PharmAccess Group.
The Medical Credit Fund is a program which focuses on helping medical facilities acquire loans from partner banks for investment in health while the PharmAccess quality program uses the SafeCare standards to certify, benchmark and strengthen the clinical and business performance of health facilities. The conference acted as a platform for people to get more familiar with PharmAccess Group and its various programs. This was a cost effective method as normal exposure of a brand is on Business-to-Business basis.
The PharmAccess stand was visited by many participants including and most notably The Paramount Chief of the Kumawu Traditional Area, Barimah Sarfo Tweneboa II who was representing the Ashanti King Otumfuo Osei Tutu II. He cut the tape to commission the exhibition and was very impressed with PharmAccess approach to solving the challenges of the healthcare system.